Jeff Zwiefel

Jeff Zwiefel is a highly accomplished and visionary executive with a distinguished career dedicated to promoting health, wellness, and a thriving lifestyle. With a passion for inspiring and empowering individuals, he has made significant contributions to the health and fitness industry and has played a pivotal role in the evolution and growth of Life Time, the nation’s premier healthy lifestyle brand.

As the former President and Chief Operating Officer of LifeTime, Jeff led teams of 30k+ employees who shared his dedication to improving people’s lives through innovation and engaging health and wellness experiences. Under his leadership, Life Time as become a beacon of inspiration, providing high end, multi-purpose luxury resorts in 29 states, 131 cities, and 39 major markets in the United States and Canada. These destinations, known as Healthy Way of Life destinations, offer an unparalleled fusion of entertainment, education, and friendly, inviting spaces that cater to diverse wellness goals.

In his role, Jeff Zwiefel oversaw all operational aspects of Life Time’s extensive portfolio, ensuring that each destination delivers uncompromising quality and unparalleled service to its members. His disciplined and passionate approach to leadership has fostered operational alignment, accountability, and execution throughout the organization. He has been instrumental in creating strong, collaborative partnerships between the field and corporate teams, enhancing experiences across all Life Time locations.

With a career spanning more than 35 years, Jeff Zwiefel’ s experience is both comprehensive and diverse.

Jeff is now focused on improving people's lives through his work in launching MIORA, Life Time's Longevity and Performance business. His maniacal passion for health prevention and extending peoples healthspan through lifestyle, comprehensive and holistic precision medicine.

Through his visionary leadership, he continues to inspire healthier and happier lives, leaving an indelible mark on the health and fitness industry and serving as a catalyst for positive change.